marketing fashion brands

our favorite fashion and accessories brands don’t tell us what to do. they show us options, give us ideas. they don’t inspire us to become someone we’re not—they inspire us to become more deeply ourselves.

This is the way we approach building and marketing fashion brands, and it’s no coincidence that the brands we have worked with—Vera Bradley, Peter Millar, Haggar, Russell Athletic—all appeal to consumers who are dressing not just to impress, but dressing to have fun, to feel good, to relax, to work out.

Our internal team is structured to take on multiple brands at a time, with each brand receiving the attention of a dedicated group of designers, copywriters, strategists, and art directors. While we apply a consistent standard of excellence to every piece we produce, you can expect specialized strategy and a unique look and feel for each brand we touch.

We offer a holistic suite of services to our fashion and accessories clients: foundational brand DNA work, market positioning, development of product stories, seasonal campaigns, and fresh, exuberant creative content for print and digital, from ads and billboards to emails and social media—and everything in between.

The goal of all this work is to help brands deepen the relationship with their consumers, as well as appeal to new consumers, by focusing on the kinds of details that turn one-time customers into lifelong fans—unique patterns, a particular way of stitching, the use sustainable materials, and a brand story that feels less like a movie and more like real life. By focusing on the nuances and details, we provide a look and feel that becomes a point of difference, lifting brands to a whole new level.

things we do well

brand development
brand expression
photo and video production
email marketing
in-store collateral and merchandising

see a full list of our capabilities

featured work

blog

Audience Targeting: Making BraunAbility Go

The Story of How BraunAbility, the Category Leader in Wheelchair Accessible Vehicles, Located and Targeted New Customers
blog

Three Male-Centric Industries That Are Embracing Female Consumers and Making More Money Than Ever

Cigars, Bourbon, and Cars: How Companies Like Jim Beam Are Capitalizing on the Shifting Interests of Women
blog

Patagonia and the Marketability of Antimaterialism

Patagonia Has Built Its Success on Encouraging Customers to Think, Not Buy