Photo and Video Production
For decades, Arhaus has supplied one-of-a-kind furnishings for beautiful homes. By sourcing artisan-made furnishings from workshops all around the world, the company’s product developers have kept authenticity at the heart of each and every design. With a style defined by a singular passion for global influences and a strong commitment to the highest quality, Arhaus appeared to have it all. But the company sensed that consumers’ tastes were changing and that the brand’s “world market” look and feel needed refreshing to reflect the trend toward uncluttered simplicity in home furnishings.
As a capstone to these branding efforts, we changed Arhaus’s tagline from “Furnishing a Better World” to “Arhaus, Your Home.”